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Advertising Opportunities

 

Benicia Magazine Print and Online publications offer clients unique advertising opportunities that work. We provide many different options that ensure our clients will have a much broader reach. Through a variety of media, we make it easier for customers to find advertisers.

Packages combining print and online advertising are available and offer a comprehensive strategy for marketing your business.

Benicia Magazine Print


Known for our first 6 years as Inside Benicia, Benicia Magazine is the go-to source for everything happening in our town and surrounding communities. We strive to inform and inspire with our monthly feature stories covering the arts, politics, education, fashion, dining, history, travel and more. Our Happenings calendar is a comprehensive listing of what’s happening around the area. Benicia Magazine’s beautiful design and photography, in addition to the editorial content, means high readership and proven results for advertisers. Our return client rate is an impressive 85%.

Circulation
Benicia Magazine’s total circulation is 14,000. It is mailed directly to all of Benicia’s residents and businesses, and a rotating demographic of targeted homes outside Benicia. These selective mailings to communities with household incomes over $150,000 include Lafayette, Danville, Walnut Creek, Livermore, Napa, Green Valley and Glen Cove.

Print Advertising Sizes & Specifications

Full page 9.5 X 10.75
Two-thirds 9.5 X 8.111
Half page 9.5 X 5.3264
Third page 4.675 X 7.125
Quarter page 4.675 X 5.3264
Sixth page 4.675 X 3.5

For rates or more information, email adsales@beniciamagazine.com or call 707.853.5226.

Position requests on space-available basis for 15% of the monthly ad rate. New ad deadline: the 8th of each month prior to the issue month. Camera-ready art may be submitted up to the 8th of the month prior to the issue month. File size may not exceed 8MB.

Camera-ready art is defined as a PDF file distilled to print quality with outlined or embedded fonts, CMYK color (no RGB or spot color) to the designated size without bleeds, with high-resolution (300 dpi minimum) photos, logos, and other images.

Deadline/Fees for ad changes:
For the duration of the ad contract, there is no fee for 15 minutes of design time for text changes only if received by the 5th of the issue month. Ad changes cannot be accommodated after the deadline. Design changes or additional graphics services are available for $95 per hour.

Benicia Magazine Online


Advertising on beniciamagazine.com is an excellent way to increase exposure for your business. Clients can access many types of online media to reach potential customers, including Videos, Sponsorships, Resource Guide listings, E-newsletters, Featured Products & Services and Enter to Win Prize Giveaways.

Guide Listings
Benicia Magazine has a large database of business listings by category. There are three ways to advertise in our Resource Guides – a Basic listing, Premium listing or Featured Listing. Basic listings are absolutely free. All listing types include essential information: business name, address, phone number and Google map with business location pinpointed. Premium and Featured listings appear in top positions, in a colored box to differentiate from free listings, and link to their own exclusive page that displays the following information:

Basic listing: Free, includes the above essential information.
Premium listing: includes essential information plus 150 words of text, photo and web link to advertiser’s website.
Featured listing: Includes essential information plus 250 words of text, photo gallery and web link to advertiser’s website. This listing can also include a short video about a store, product or service for an additional fee.

Advertisers create an account to login and upload text and photos. Paid listings are three-months minimum, paid in advance by credit card. All paid listings are automatically renewed unless they are removed by the client or converted to a free listing.

Basic listing: Free
Premium listing: $35. Annual price $400.
Featured listing: $65. Annual price $750.

Site Advertising
Site advertisements come in a variety of shapes, sizes and locations. Sponsor ads are links to client’s website. These advertisements are designed for maximum exposure for your business and include the following types:

Leaderboard: 728 pixels X 90 pixels
Footer: 728 pixels X 90 pixels
Sponsorship: 300 pixels X 250 pixels
Tower: 160 pixels X 600 pixels

Video: A 2-3 minute video is a great way to access viral marketing. Benicia Magazine staff will produce and upload a candid video about your business to beniciamagazine.com. The video will also be uploaded to YouTube and other internet sites, and can be uploaded to client’s website, Facebook pages and other venues.

Enter to Win Giveaways

Enter-to-win Giveaways are a very effective way to advertise. Clients get Home page exposure that links to information about the product or service, providing even more exposure.

Email Newsletter Marketing

E-newsletters provide unique opportunities to advertise your business to a targeted audience. E-newsletters will focus on a variety of topics of interest to readers.

Featured Products and Services

For information on Featured products and services, see contact information below.

For pricing information on these and other types of advertising or print/online packages, please email adsales@insidebenicia.com or call 707.853.5226.

 

Testimonials

 

Kiva Designs' Jerica Howard, in response to our feature on their red bag for our "Steal of the Month" column: "Are you kidding me? Amazing! Thank you! We've had so many people come in because of that! You are the bomb (as my daughter would say)!"

“I have been very pleased with the response our business has seen since advertising in Benicia Magazine. There is a direct correlation between a rise in any particular service to when we have promoted it in our monthly ad. In 2009, 33% of our new clientele indicated that they had heard about us from Benicia Magazine, and I know that many others have seen our ads and were moved to come in, even if they listed their primary referral source and a friend or family member. We have been very appreciative of working with Jeanne and her assistance in boosting our marketing efforts.” Emily Thomas, M.D., CEO/Medical Director, LightTouch Medical Spa

“Benicia Magazine is far and away my best advertising media. Nothing else comes close to the return on investment I get from Benicia Magazine, not even the internet. Jeanne's customer service is second to none. She has made sure my ad stays fresh and updated. Her ad design is among the best I've ever seen, and her hard work and attention to detail have impressed me greatly. Benicia Magazine is my favorite magazine to promote my business. It’s beautiful layout and classy look help me position my company as the best in its category, and keep me ‘top of mind’ in my preferred market.” Shem Isaac, Owner/Designer, Exciting Windows

“My goal in selecting where I advertise has to do with quality, professionalism and reaching my target market. I currently spend 98% of my advertising budget with Benicia Magazine. I am thrilled that the magazine is being circulated in outlying cities in the Bay Area with targeted demographics. We have been able to attract new customers from these areas, not only to the store but also to Benicia in general with this special circulation.” Christina Strawbridge, Christina S Fashion Destination

“Advertising in Benicia Magazine has been worth every penny. The quality of the artwork and article topics is far above what is standard. The publication highlights Benicia in a very positive and welcoming publication. It is exceptional. We have had several people carry Benicia Magazine into our office wanting directions to something they have read. It is nice to see how excited they are to have “discovered” our area. I appreciate the attention to details and commitment to our town. Benicia is a wonderful community and it is always a pleasure to have people come to visit our town. Benicia Magazine helps bring tourist money to Benicia and many “soon to be” Benicians. Thank you for your continued efforts for a quality publication.” Candice Estey Swanson, MPM, RMP, Broker, REALTOR

“The Lerner Eye Center has been advertising with the Benicia Magazine for over 4 years. Although we do not have an office in Benicia, we get significant and constant reaches for our products and services from people reading the magazine. For us, Benicia Magazine is a winner and a proven medium to expand our business. I believe this is because Jeanne runs a very beautiful magazine. She is constantly innovating and offering fresh ads to improve our reach. Benicia Magazine is a winner.” Pablo Lobato, Marketing Director, Lerner Eye Center, San Ramon, California

“Solano College’s Youth Theatre visibility and revenue has increased by 10% since doing business with Benicia Magazine. Thank you for this terrific boost and your superb care and customer service. We’re extremely grateful.” Robin Stanton, Program Director, Solano College’s Youth Theatre Division

"Benicia Magazine has certainly helped us increase the number of visitors to the museum. We are beginning to feel the impact of visitors from Danville, Walnut Creek, Lafayette and other surrounding areas. Because we support Benicia Magazine and the citizens of Benicia with our advertising dollars it is laudable to try to increase our patronage by bringing people to town. We need the help of the outside community as well as the local community and your endeavor goes hand-in-hand with ours and gives us support we need. Keep up your good work.” Ann Hansen, Executive Director, Benicia Historical Museum

"Benicia Magazine is helping us increase business. We've had customers from Danville and other locations come into the gallery just because they received the publication and "hadn't been to Benicia in years. They all say what a great place it is to visit and that they will be back again.” Ann Lindsay, Lindsay Art Glass

“As an Arsenal artist, former Arts Benicia board member and instructor in the Arts Benicia studio education program, I want to convey my enthusiastic support for Benicia Magazine. This publication has been of real benefit to the Arsenal artist community and to Arts Benicia. Over the years, this attractive and informative publication has featured a regular column every issue on the people, programs, and events orchestrated by Arts Benicia, or taking place in the arsenal artist community. This kind of publicity has made a real difference in the Benicia public's awareness of, and participation in, Arts Benicia events. The recent Open Studios that took place the first weekend in May was one of the best attended in recent memory, a direct result, I am sure, of the kind of exposure that Benicia Magazine gives the event. Having Benicia Magazine go out to surrounding communities increases interest in the doings of the artist community and increases tourism to Benicia as a result.” Bill Harsh, Arts Benicia Education Program Instructor